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WSJ x Lord Jones

THE STATE-BY-STATE move toward the legalization of marijuana has pushed cannabis into the mainstream. The FDA recently approved an epilepsy drug featuring cannabidiol, or CBD, a non-psychoactive cannabis compound. CBD has also become a key ingredient for many niche skin-care brands.

“It’s well-tolerated, potent and stable, a rather unique combination,” says Chris Caires, chief innovation officer at Perricone MD, the most established brand to launch a product, its CBx for Men line, with the compound.

CBD has been shown to reduce inflammation when used topically. “Our customers report success using it for skin conditions like eczema, psoriasis, rosacea and acne,” adds Cindy Capobianco, the co-founder of Lord Jones, one of the new generation of companies taking a highbrow approach.

Vertly, co-founded by magazine editor Claudia Mata, is another; the brand’s lip balm has gained a devoted following.

Read the full article at WSJ.

Prismatics offers CBD advertising for companies like Lord Jones. When seeking promotional opportunities, brands should promote content and advertise products through brand awareness and digital advertising. Lord Jones offers CBD products made with the utmost quality and care. With CBD products like CBD lotion, CBD gummies, and CBD chocolates, Lord Jones was created from a desire to normalize and elevate cannabis to its highest form – to create the finest ways to unlock and experience the life-changing possibilities of this enigmatic plant.